How to maximize seller performance
The effectiveness of the seller, as shown by numerous studies, depends on whether the necessary idea is embedded in it or not, on how strongly it is implemented and how…

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Complex services of the marketing specialist
Services marketer are becoming increasingly popular. Currently, about 30% of companies use a full-time marketer or marketer in outsourcing. A few years ago, more than 90% of businesses worked without…

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Proper start your own business
The proper start to your own business is to find a promising idea. A good idea is a guarantee of a successful business. Most businesses go bankrupt in the first…

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Start an explanation

BRANDING HOW DOES A BRAND STEEL?

Nokia sells its assets to Gazprom, BWM is declared bankrupt, Sony and Samsung leave the electronics market to the delight of Belarusian and Chinese manufacturers, Coca-Cola gets rid of its assets producing carbonated drinks, Microsoft in a hurry sells its IT business cheaply and invests in agriculture, in due to the lack of demand, Marlboro cigarettes are no longer produced.

It may seem that intercepting brands is as much nonsense as other worlds in other dimensions. One could argue that there is copyright, a large number of laws aimed at protecting property, trademarks, etc. Continue reading

Infology as a marketing technology
Infology is one of the technologies of no-marketing. To understand its essence, let's imagine the situation: you were kidnapped and brought to an unfamiliar place. Your feelings will be approximately…

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Proper start your own business
The proper start to your own business is to find a promising idea. A good idea is a guarantee of a successful business. Most businesses go bankrupt in the first…

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Secrets of scaling business
Scaling a business is a procedure whose main goal is to increase sales and profits. If the procedure is implemented correctly, then this ultimately leads to increased sales and revenue.…

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