Training "Immersion in business" with the head
Immersion in the business. Do you need it? Yes, if you want to control your life, and not want it to rule you. Yes, if you want the best. Yes,…

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New method of evaluating and selecting a supplier
Serious business requires that everything work like the most accurate hours, in other words, everything must be done on time, otherwise competitors will simply eat, because often with an equal…

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Forming a successful marketing strategy
Forming a marketing strategy is a procedure that allows you to create a foundation for business success. Businessmen have long understood that building a business based on intuition does not…

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brand and a trademark

BRANDING HOW DOES A BRAND STEEL?

Nokia sells its assets to Gazprom, BWM is declared bankrupt, Sony and Samsung leave the electronics market to the delight of Belarusian and Chinese manufacturers, Coca-Cola gets rid of its assets producing carbonated drinks, Microsoft in a hurry sells its IT business cheaply and invests in agriculture, in due to the lack of demand, Marlboro cigarettes are no longer produced.

It may seem that intercepting brands is as much nonsense as other worlds in other dimensions. One could argue that there is copyright, a large number of laws aimed at protecting property, trademarks, etc. Continue reading

Secrets of scaling business
Scaling a business is a procedure whose main goal is to increase sales and profits. If the procedure is implemented correctly, then this ultimately leads to increased sales and revenue.…

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Business in the layers. How to build it?
Effective business in the layers business in layers You should always keep in mind that the main factor in the success of a business is not a commodity, but a…

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How the invisible hand of the market creates customers
There is an opinion that the invisible hand of the market is what controls the market. Opinion is controversial, but dominant. This is considered because the market is uncontrollable and…

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1000 service promotion ideas
Service promotion ideas are a very valuable asset. The more ideas you have, the higher your sales. For this reason, the constant generation of new ideas is necessary for all…

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