Idea as a way to create a profitable business.
The goal of any businessman is to have a profitable business. In order to build such a business, you need to know what profit is in its essence. It seems…

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How to organize strategic marketing
Strategic marketing is the only way to get the maximum number of customers. Now only businesses that use strategy have customers and sales. This is due to the saturation of…

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Any talent can become a base for business.
Any talent can become a base for business, you just need to understand that talent itself cannot be monetized. You can only monetize a product created by talent. You can…

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company’s employees are sluggish

Effective advertising in social networks

Advertising in social networks is one of the easiest ways to get customers. Even aspiring businessmen know that social networks are a great place to look for customers and the main thing is very accessible. Advertising on social networks can be free. Anyone can quickly and completely free create a profile on social networks and start advertising their products or services.

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Business is not going. What to do?

Business can go, and can stand. Why is this happening, why is business worth? If the conversation went in a different context, then the words “why it is worth it” would have caused more joy than disappointment, because in some cases the word “worth” shows just that everything is good. However, when it comes to business, the word “worth” has a negative imprint, because a standing business does not bring its owner anything but headaches and nervous breakdowns. Continue reading

BRANDING HOW DOES A BRAND STEEL?

Nokia sells its assets to Gazprom, BWM is declared bankrupt, Sony and Samsung leave the electronics market to the delight of Belarusian and Chinese manufacturers, Coca-Cola gets rid of its assets producing carbonated drinks, Microsoft in a hurry sells its IT business cheaply and invests in agriculture, in due to the lack of demand, Marlboro cigarettes are no longer produced.

It may seem that intercepting brands is as much nonsense as other worlds in other dimensions. One could argue that there is copyright, a large number of laws aimed at protecting property, trademarks, etc. Continue reading

Professional assessment of business ideas
How is the evaluation of business ideas The answer to the question: Evaluating a business idea is something that I can do better than others. Your friend absolutely correctly recommended…

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The missing link of the modern economy.
Reading economic news, materials of experts and analysts, it seems that the economy has some kind of missing link. It is precisely this that is not enough to understand what…

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How to maximize seller performance
The effectiveness of the seller, as shown by numerous studies, depends on whether the necessary idea is embedded in it or not, on how strongly it is implemented and how…

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How to keep business and customers
Looking into the eyes of reality, you look at the starting point and see how to save a business. Looking at the point of reference, you will clearly understand that…

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